Deliverable: Ambient bike tags
From here: A top-rated local business boasting stacked 5-star reviews but struggling to capture the attention of customers near them.
To there: A targeted, high-impact guerrilla campaign that placed printed tags directly on local bicycles – using the witty call to action "Remember that new bike feeling?" to turn parked and abandoned bikes into immediate customer leads.


“Yes, I'm happy with everything!”
Owner, Limehouse Bicycle Company